// ============================================================ // FORME AESTHETICS — Content data // ============================================================ const ROUTES = [ { path: '/', label: 'Home', num: '01' }, { path: '/services', label: 'Services', num: '02' }, { path: '/about', label: 'About', num: '03' }, { path: '/gallery', label: 'Gallery', num: '04' }, { path: '/contact', label: 'Contact', num: '05' }, { path: '/faq', label: 'FAQ', num: '06' }, ]; const SERVICE_CATEGORIES = [ { id: 'injectables', name: 'Injectables', italic: 'Refined, considered.', blurb: 'Anti-wrinkle treatments, dermal fillers and biostimulators — placed with restraint, never with theatre.', image: 'warm', services: [ { name: 'Anti-wrinkle, single area', duration: '30 min', price: '£280', priceNote: 'from', desc: 'Botulinum toxin to forehead, glabella, or crow\'s feet. Subtle motion preserved.', }, { name: 'Anti-wrinkle, three areas', duration: '45 min', price: '£480', priceNote: 'from', desc: 'Full upper-face treatment, balanced across the brow, frown line, and lateral canthi.', }, { name: 'Lip enhancement', duration: '60 min', price: '£560', priceNote: 'from', desc: 'Hyaluronic acid filler, hand-shaped over two visits. Soft, never overfilled.', }, { name: 'Cheek architecture', duration: '75 min', price: '£780', priceNote: 'from', desc: 'Mid-face support and projection through anatomically-led filler placement.', }, { name: 'Biostimulator (Profhilo or equivalent)', duration: '45 min', price: '£420', priceNote: 'per session', desc: 'Bio-remodelling injectable to restore hydration, firmness and luminosity of the skin.', }, ], }, { id: 'skin', name: 'Skin & Facials', italic: 'A practice of light.', blurb: 'Medical-grade facials, peels and laser — built around your skin\'s actual physiology, not a menu.', image: 'ivory', services: [ { name: 'Forme Signature Facial', duration: '90 min', price: '£260', desc: 'Bespoke double-cleanse, enzyme resurfacing, lymphatic massage and LED. The house treatment.', }, { name: 'Medical chemical peel', duration: '60 min', price: '£340', priceNote: 'from', desc: 'TCA, mandelic or Jessner-style peel selected for pigment, tone and skin barrier resilience.', }, { name: 'Microneedling with PRP', duration: '90 min', price: '£520', desc: 'Collagen induction therapy enhanced with platelet-rich plasma drawn at the bedside.', }, { name: 'Laser pigmentation correction', duration: '45 min', price: '£380', priceNote: 'per session', desc: 'Q-switched laser targeting sun damage, melasma and post-inflammatory pigment.', }, { name: 'HydraFacial Forme Edit', duration: '60 min', price: '£240', desc: 'Three-step resurfacing with our house serum protocol. Calm, glowing, photograph-ready.', }, ], }, { id: 'body', name: 'Body & Contour', italic: 'Held, not held back.', blurb: 'Considered body treatments — for tone, texture and quiet confidence.', image: 'blush', services: [ { name: 'Radiofrequency body sculpting', duration: '60 min', price: '£320', priceNote: 'per session', desc: 'Targeted RF for skin tightening across the abdomen, thighs, or upper arms.', }, { name: 'Cryolipolysis, single applicator', duration: '60 min', price: '£520', priceNote: 'from', desc: 'Controlled cooling to reduce stubborn subcutaneous fat. Course recommended.', }, { name: 'Endermologie LPG, course of six', duration: '45 min × 6', price: '£900', desc: 'Mechanical massage for cellulite, lymphatic drainage and post-treatment recovery.', }, { name: 'PRP for hair restoration', duration: '60 min', price: '£540', priceNote: 'per session', desc: 'Scalp injections to support follicle health and density. Three to six sessions advised.', }, ], }, { id: 'consult', name: 'Consultation & Programmes', italic: 'Begin slowly.', blurb: 'For the long view — a plan, not a transaction.', image: 'cool', services: [ { name: 'Initial consultation', duration: '45 min', price: '£120', priceNote: 'redeemable', desc: 'A full skin and facial assessment with one of our medical practitioners.', }, { name: 'Forme Annual Programme', duration: '12 months', price: '£4,800', priceNote: 'from', desc: 'A curated calendar of treatments, reviewed quarterly. Bespoke to your skin and life.', }, { name: 'Bridal & event preparation', duration: 'Bespoke', price: 'POA', desc: 'A timed protocol leading up to a defining day. Begun six to twelve months in advance.', }, ], }, ]; const FEATURED_SERVICES = [ { title: 'Forme Signature Facial', italic: 'The house treatment.', body: 'Ninety minutes of resurfacing, lymphatic massage and quiet attention. The facial we are known for.', duration: '90 min', price: '£260', image: 'ivory', }, { title: 'Lip Enhancement', italic: 'Hand-shaped, in two visits.', body: 'Hyaluronic filler placed over a fortnight — for a lip that looks worn, not made.', duration: '60 min', price: '£560', image: 'blush', }, { title: 'Cheek Architecture', italic: 'Mid-face restored.', body: 'Anatomically-led filler that supports the face rather than fills it.', duration: '75 min', price: '£780', image: 'warm', }, ]; const PRESS = [ { name: 'Vogue', label: 'As seen in' }, { name: 'Tatler', label: 'Featured' }, { name: 'Harper\'s Bazaar', label: 'Featured' }, { name: 'Financial Times', label: 'Profiled' }, { name: 'British GQ', label: 'Recommended' }, { name: 'Telegraph', label: 'Reviewed' }, ]; const TESTIMONIALS = [ { quote: 'A clinic that treats restraint as a discipline. I leave looking like myself, only more rested.', author: 'C.M.', role: 'Patient since 2022', }, { quote: 'After years of feeling overdone elsewhere, Forme returned my face to me. Considered work, beautifully done.', author: 'S.L.', role: 'Patient since 2021', }, { quote: 'The first practice I have trusted to say no when it matters.', author: 'A.R.', role: 'Patient since 2023', }, ]; const TEAM = [ { name: 'Dr. Helena Verre', role: 'Founder, Medical Director', image: 'ivory' }, { name: 'Dr. Iman Khoury', role: 'Aesthetic Physician', image: 'warm' }, { name: 'Adèle Marchant', role: 'Lead Aesthetician', image: 'blush' }, { name: 'Maria Schaeffer', role: 'Nurse Practitioner', image: 'cool' }, ]; const CERTIFICATIONS = [ 'General Medical Council', 'CQC Registered', 'British College of Aesthetic Medicine', 'Save Face Accredited', 'JCCP Approved', 'Royal College of Physicians', ]; const FAQ = [ { q: 'How should I prepare for a first consultation?', a: 'Arrive with a clean face if possible, and a list of any prescriptions and current skincare. We allow forty-five minutes for the first visit so there is no need to rush — we would rather understand you than guess.', }, { q: 'Is there a recovery period for injectables?', a: 'Most patients return to their day immediately. Mild swelling and pinpoint bruising can occur for forty-eight hours; we provide a take-home protocol to support recovery and resolution.', }, { q: 'Will I look "done"?', a: 'Not in our hands. The Forme approach is deliberately conservative: we treat motion and proportion, never volume for its own sake. Our discipline is restraint.', }, { q: 'What is your cancellation policy?', a: 'We ask for forty-eight hours\' notice for any change to a booking. Late cancellations forfeit any consultation deposit; treatment deposits are held against a rebooking within sixty days.', }, { q: 'Do you offer evening or weekend appointments?', a: 'Yes. We open until 7pm Tuesday through Friday, and 10am to 5pm on Saturdays. Sunday and Monday are reserved for private bookings on request.', }, { q: 'How are your prices structured?', a: 'Pricing is per treatment, with annual programmes available for long-standing patients. All injectable prices include the product, the consultation, and a two-week review.', }, { q: 'Do you treat patients under 25?', a: 'For injectables, no — except in clinically indicated cases. For skin, yes, and gladly. We believe early skin discipline is the most elegant intervention there is.', }, { q: 'What payment methods do you accept?', a: 'All major cards, Apple Pay, Google Pay, and bank transfer. We do not accept cash for treatments over £500.', }, { q: 'Where exactly is the clinic?', a: 'On Mount Street, in the heart of Mayfair, two minutes from Bond Street and Marble Arch underground. Discreet entrance, full step-free access, valet parking on request.', }, { q: 'How private are appointments?', a: 'Entirely. Each treatment room is fully enclosed; we never overlap bookings; and we hold a no-photography policy across the building. Patients of public profile may request a private side entrance.', }, ]; const GALLERY_FILTERS = [ 'All work', 'Injectables', 'Skin', 'Lip', 'Body', 'Interiors', ]; const GALLERY = [ { cat: 'Skin', ratio: '4/5', tone: 'ivory', label: 'Forme Signature Facial · After' }, { cat: 'Lip', ratio: '3/4', tone: 'blush', label: 'Lip enhancement · 2 weeks post' }, { cat: 'Interiors', ratio: '5/4', tone: 'warm', label: 'Treatment room three' }, { cat: 'Injectables', ratio: '4/5', tone: 'ivory', label: 'Upper-face anti-wrinkle' }, { cat: 'Skin', ratio: '1/1', tone: 'cool', label: 'Microneedling · 4 weeks' }, { cat: 'Body', ratio: '3/4', tone: 'blush', label: 'RF body · session 6' }, { cat: 'Interiors', ratio: '3/2', tone: 'ivory', label: 'Mount Street, reception' }, { cat: 'Lip', ratio: '4/5', tone: 'warm', label: 'Lip · second pass' }, { cat: 'Injectables', ratio: '5/4', tone: 'cool', label: 'Cheek architecture · 2w' }, { cat: 'Skin', ratio: '4/5', tone: 'blush', label: 'Chemical peel · 6w' }, { cat: 'Body', ratio: '1/1', tone: 'ivory', label: 'Endermologie · course end' }, { cat: 'Interiors', ratio: '3/4', tone: 'warm', label: 'The consultation library' }, { cat: 'Skin', ratio: '4/5', tone: 'cool', label: 'HydraFacial · finish' }, { cat: 'Injectables', ratio: '3/4', tone: 'blush', label: 'Brow & frown · subtle' }, { cat: 'Interiors', ratio: '4/5', tone: 'ivory', label: 'Apothecary corridor' }, ]; Object.assign(window, { ROUTES, SERVICE_CATEGORIES, FEATURED_SERVICES, PRESS, TESTIMONIALS, TEAM, CERTIFICATIONS, FAQ, GALLERY_FILTERS, GALLERY, });